At the heart of online success are two key principles; being found and being heard. If people cannot find your website quickly and easily – through search engine results, social media and recommendations – then your organisation will struggle to grow. If people cannot hear your key messages then they are unlikely to be persuaded that your products, services and causes are relevant to them. It doesn’t matter how much website traffic you receive if you don’t convert visitors into customers.
We know that this is a huge challenge facing online businesses. Many of our clients understand the importance of marketing their business online but don’t have the time or resources to make it happen. That’s why we developed Swanky’s SEO service. We help our clients to grow their business online through better SEO results, increased engagement and effective analysis with lean reporting systems.
We start off by understanding your brand and what your customers are searching for. We will look at customer profiles and understand their desires and needs.
We will setup the analytics to get a snapshot view of how you are currently ranking. This will enable us to track the impact of our SEO efforts.
We will create a content plan based on the targeted keywords and areas where you want to be discovered by your customer.
We will start creating and publishing content to increase your online visibility.
We launch every campaign by producing a comprehensive report which explores the strengths and weaknesses of your existing web presence. We document achievable goals and prescribe a service package to meet them. Next, we build a data-led content strategy which is formulated to target your specific keywords and engage your target audience demographic.
Now we get to work creating rich and engaging content that both human readers and search engines will love – bolstering your social media impact and improving search rankings.
Colville Leather is an ecommerce store specialising in supplying quality handmade leather goods and accessories to their ever-expanding customer base. Our expert ecommerce marketing and SEO (search engine optimisation) services helped this Totnes-based brand to increase its traffic by 77% in less than a year and take its local business nationwide.
Read Case StudyColville Leather is an ecommerce store specialising in supplying quality handmade leather goods and accessories to their ever-expanding customer base. Our expert ecommerce marketing and SEO (search engine optimisation) services helped this Totnes-based brand to increase its traffic by 77% in less than a year and take its local business nationwide.
Read Case StudyIf you have a project in mind, feel free to contact us for a friendly chat.